Pawru / PetPro Connect
landing page
knowledge hub
sales detailer
social content
landing page
knowledge hub
sales detailer
social content
OVERVIEW
landing page
Pawru/PetPro Connect was an attendee and booth presence at the Western Veterinarian Conference, and needed a landing page built specifically for attendees.
the problem
Pawru/PetPro Connect needed a website landing page for attendees to learn more about the service, as well as displaying their booth info and details about a raffle contest.
the goal
Create a strong landing page that solidifies brand trust while driving greater engagement, both with the platform and with their conference booth.
LANDING PAGE
OVERVIEW
knowledge hub
Code-named Project Cerberus, this knowledge hub was brought to life by Pawru’s need for a dedicated repository of documentation. Originally intended as an internal tool for our L2 support team, the project continued to evolve, and was designed to be a multi-purpose center for both internal use and potential external use.
the problem
Pet Pro Connect lacked a dedicated source of documentation for its platform. The company also needed an asset management system, a purpose this would also serve.
the goal
Construct a modular and responsive system that is componentized with web dev limitations in mind, that can efficiently serve both internal and external users, built on CosmicJS.
HOME PAGE
AJAX LIVE SEARCH
SEARCH RESULTS
fully responsive
DESKTOP
TABLET
MOBILE
OVERVIEW
sales detailer
Sales consultants would visit veteranarian clinics who were interested in learning more about the Pet Pro Connect platform. This detailer served as a leave-behind to re-emphasize the core aspects of the service.
the problem
Sales consultants lacked a solid marketing piece to quickly explain the basic value proposition of the platform for clinic visits or at events.
the goal
Create an engaging, attractive bifold that presents the information in a digestible way, while also increasing brand trust.
OUTER PANELS
INNER PANELS
the problem
Pawru/PetPro Connect needed social content for their primary channels, LinkedIn and Facebook, to advertise new and existing features.
the goal
Create a consistent look/feel for social posts about features that’s visually compelling and encourages users to learn more.
generic post
GENERIC FB
GENERIC LI
GENERIC FB MOCK
GENERIC LI MOCK
rx refills
RX REFILLS FB
RX REFILLS LI
RX REFILLS FB MOCK
RX REFILLS LI MOCK
virtual health
VIRTUAL HEALTH FB
VIRTUAL HEALTH LI
VIRTUAL HEALTH FB MOCK
VIRTUAL HEALTH LI MOCK
OVERVIEW
social content
As the platform was still in its infancy, Pawru/PetPro Connect needed social content to advertise features as they were added, in addition to advertising existing features.